How To Attract 5-Star Clients

Behind The Pink Wall is a video series created by Park Road Studios for Cherry Blossom Intimates.

This episode was recorded during the U.S. government shutdown of 2019.

This particular episode is both an example of how you can use your own platform to help others, as well as an example of how to use your own talk show to create evergreen content that promotes your business forever.

If you want to attract 5-star clients, creating your own talk show is a great way to do it.

Staying In Front Of Your Ideal Client

Your own talk show is the kind of content you can deliver to your target audience on a weekly basis.

In just one day, you can record eight episodes.

That’s eight weeks of premium, evergreen content recorded in just one day.

Is anything in your existing marketing strategy producing results like that?

[RELATED: Talk Show Economics]

If you want better leads that produce better clients ($$$), you have to use better marketing materials.

Educate | Entertain | Inspire | Empower

Creating your own talk show is an extremely cost-effective way to attract the clients you're looking for by educating, entertaining, inspiring, and empowering them on a weekly basis.

All of the things that Oprah's show did for her audience are things that you are capable of doing for your audience.

”YouTube has more viewers among 18-49 year-olds than any cable network.” —YouTube

You can put your business in front of those viewers, or you can let someone else do it and let them become the face of your industry.

If You Don’t Do It, Someone Else Will

Video marketing is going to affect your business whether you make videos or not.

The Internet makes the world a smaller place.

If you're not careful, you can end up losing clients to competitors who are not even in your geographic region because their video content is that compelling.

Closed Mouths Don't Get Fed

And playing small produces small revenue.

You have to decide what you want for yourself and put action behind it.