How To Use "Choose Your Adventure" Books To Make More Money
Have you ever seen one of those “choose your adventure” books they make for kids?
Did you know you can use that concept to grow your business?
You can make money with the “choose your adventure” concept by applying it to a video marketing strategy for your business.
Here are some examples from a company that specializes in creating interactive videos, just like the “choose your adventure” books.
From the View3d.tv website:
Let the viewer direct the flow of the story, choose the content they wish to see, as well as receive further information from a video presentation.
The business or organization can receive contact details from a new customer with call-to-action forms we can overlay right on the video.
Now you can email customers coupons, special offers, additional information, and include “Buy Now” buttons automatically right from the video.
Imagine how you could incorporate that into your business.
Help Potential Customers Do Research
"72% of people prefer video over text when learning about a product or service." (Wyzowl)
Imagine if you had a library of fifty videos, for example, and you were able to present potential clients with only the three or four videos they needed to see in order for them to make their purchase decision?
That would give you the best of both worlds: You get to publish all the information that someone would need to make a purchase decision, without overwhelming them with too much information.
Efficient Customer Service
Imagine the implications for customer support.
How many common problems would customers be able to resolve on their own if they could navigate your customer support knowledge base using the “choose your adventure” model?
Online Training
Online training is big business and it’s PASSIVE income.
If you know something that you can teach, you can monetize your knowledge in a big way.
Here’s some examples:
Woman on Food Stamps Earns $86,000 Teaching People to Bake Bread
Former Construction Inspector Earns $200,000 Helping Students Pass Exams
What kind of online course could you create to generate passive income?
And none of those examples are using the “choose your adventure” technology. Those are examples of what people are doing with regular video.
What are you doing with the tools available to you right now for growing your business and building wealth?
Don’t Get Left Behind
“54% of consumers want to see more video content from a brand or business they support.” (Hubspot)
Technology like the “choose your adventure” videos may look really advanced right now, but before long, it will be standard.
Smartphones are just 13 years old. Not long ago, they didn't exist and now try to do business without one.
Video will take a similar trajectory and a lot of people will get left scrambling to catch up.
Far too many businesses have never made a single video, while other businesses have graduated to the “choose your adventure” model.
If you allow your business to get far enough behind, you will be looking at an incredibly expensive task to try to catch up.
Here are some examples of the folks I'm working with who are getting ahead of the game when it comes to video marketing.
As you can see, you have people out here creating twenty to thirty videos in just one day.
How many videos have you made for your business?
Sooner or later, there's going to be somebody in your industry in your zip code cranking out one or two dozen videos in a day.
How are you going to compete with that kind of marketing?
According to Google, YouTube reaches more 18- to 49-year olds in an average week than all cable TV networks combined.
What are you doing to reach that audience and should you be doing more?
