How To Get Your Ideal Client To The Altar

You wouldn't propose marriage on the first date, would you?

That's what some of you are inadvertently doing with these long-ass videos you're making.

When your videos are too long, you're asking people to marry you on the first date because 5 minutes is a major commitment for people who have busy schedules.

Respect Busy People’s Time

The people with the busy schedules are generally the ones who can afford to pay you.

So making videos that they don't have time to watch is undermining your video marketing efforts and therefore your revenue objectives.

How many busy professionals do you think are giving out their time in 5-minute chunks to random strangers?

That's why you need to shorten your outreach videos.

You Can Make Longer Videos, Too

Once you've gotten the attention of your ideal client with your short videos, you can present them with longer videos on your website because they've gone there to get more information.

But you'll never get them to your website if you try to have a marriage discussion on the first date.

I Can Help You With This

If you want help developing succinct, effective videos that your target audience will watch and then contact you for more information, that's what I do.